Sole_Stys™ isn’t for everyone, and that’s intentional. This post breaks down exactly who we style, why we lead with identity, and how we turn presence into power.

I didn’t start Sole_Stys™ because I love fashion. I started it because I couldn’t find a stylist who looked like me, saw me, or spoke my language. The industry gave me cookie-cutter fits and called it “style.” I called it erasure. So I built something real, from the feet up, for men like me who aren’t trying to fit in. We’re trying to be seen.